As a Noun: 1. A person or organisation who pays some or all of the expenses connected with an event or someone's training, often in order to get publicity for themselves. English = sponsor. As a Verb or Adjective: 1. To pay the cost of something for someone, or to buy something for someone, e.g., as a gift. 2. Of a person or organisation, to pay some or all of the expenses connected with an event or someone's training, often in order to get publicity for themselves. English = sponsor.