As a Noun: 1. Something that makes you want to do or have something, although you know it might be wrong or harmful. English = temptation. 2. The state you are in when you want to do or have something, although you know it might be wrong or harmful. English = temptation. As a Verb or Adjective: 1. Of something, to make you want to do or have it, although you know it might be wrong or harmful. English = tempt. 2. To want to do or have something, although you know it might be wrong or harmful. English = (be) tempted. 3. To believe a lie or a trick even though it is not true. Idiomatic English = fall for something, swallow something. 4. To be easily tricked because you are too trusting or naive. English = (be) gullible.